The ultimate sales resource, Jeffrey Gitomer's bestselling Sales Bible provides motivational advice and practical techniques for initiating, maintaining, and closing a sales presentation. Written with short, easy-to-remember suggestions, this is a must for those just getting started in this field or those needing an inspirational pep talk. Completely revised and redesigned, this resource has helped millions boost their sales careers.
Sharing strategies and answers from a lifetime of selling, Jeffrey has packed this program with the information you've been searching for. You'll learn a philosophy of success -- long term, relationship-driven, and referral oriented -- that has nothing to do with manipulation or other old-world sales tactics, and has everything to do with understanding buying motives and taking ethical, relationship-building actions. In his inimitably funny, edgy and in-your-face style, Jeffrey presents 12.5 principles of sales greatness, to make sales now and forever.